The Gustine Company
INTEGRATED REAL ESTATE SOLUTIONS
The Challenge
The Gustine Company is a regional multi-disciplinary real estate developer with experience in commercial and retail site selection, project management and leasing. Despite its capabilities, the firm did not have strong share-of-mind and was not being considered for many projects for which it was well qualified. In addition, the firm wanted to expand its penetration in the retail development market beyond the region.
The Solution
Droz created an integrated marketing program, combining public relations, branding, trade show strategies and collateral material. By indentifying target audiences and the media to reach them, placements were made in major regional and national trade publications, and direct contact was made with major retail prospects. Initiatives included:
- Public Relations
- Branding
- Proposal Format
- Brand/Strategy Repositioning
- Trade Show Strategy
- Advertising Campaign
FEATURED PROJECTS















Expand Your Brandwidth
Droz Marketing, LLC
4916 Liberty Ave.
Pittsburgh, PA 15224
412.338.1818
info@droz.com
8am-5pm, M-F
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