Expand Your Brandwidth
Droz Marketing Approach

Droz Marketing has refined a suite of solutions specifically tailored to help companies grow and prosper. The firm consults with businesses and organizations, developing marketing plans, communications, branding and web/digital marketing strategies to accelerate revenue growth.
Each solution is specifically geared to help businesses solve a set of problems – with measurable, manageable outcomes to create awareness, retention and long term profitability. In all our solutions, we focus on four critical themes:

1. Accountability. We see business development as a manageable function to achieve measurable outcomes. Our Marketing Scorecard™ report provides you with ongoing documentation of results.
2. Integration. We see business development as a manageable function to achieve measurable outcomes. Our Marketing Scorecard™ report provides you with ongoing documentation of results.
3. Creativity. Ideas aren’t for everyone. But if you want to have a compelling position in the market, you’ll need to have a differentiating idea.
4. Process. Our success hinges on time-tested best practices that allow us to balance creativity and accountability, providing measurable marketing outcomes within budgets and time frames. For example, our 10-step MAP ™ process provides a surefire way to establish strategies, budgets and responsibilities for achieving outcomes.
Meet the Team
Droz Marketing Leadership


Dan Droz
President
That silhouette in the window on the second floor, as you drive past 4916 Liberty at any time of day or night, is probably Dan, putting the finishing touches on a marketing plan, tweaking an identity or innovating a new product. Since 1980, he’s touched up, tweaked and innovated for over 500 companies and pontificated about the value of design, accountability and branding in countless journals, international conferences and bars. He also served as an Adjunct Professor of Design Management at Carnegie Mellon University where he founded the nation’s first program in multidisciplinary product development (now a graduate program) and directed the Design for Business Project. He’s been recognized for design and marketing excellence in the U.S. and abroad including the Designers Choice Award (I.D. Magazine, Best of U.S. from Abitare (Italy), and many Daphne, Hermes and Marcom awards. In 1996, Dan was recognized as one of seven outstanding design alumni of Harvard University, his alma mater, at the 25th anniversary of Carpenter Center for Visual Arts. His clients have also received 15 “Marketer of the Year” awards, granted by the AMA, more than any other marketing firm in America.

Rob Handley
Creative Director
Rob oversees the design and production of all collateral, advertising, branding, Web site and video production at DROZ. Rob has more than 20 years of agency design and art direction experience and has worked closely with hundreds of marketing directors to design and produce ads, brochures, billboards, TV spots, point-of-purchase displays, signage and special business events. Rob has also produced long and short form non-broadcast videos and multi-media programs for corporate marketing and communications applications.
Prior to joining DROZ, Rob served as Creative Director at Gateway Studios. He graduated from The Ivy School of Professional Art in 1977. His work has received numerous ADDY, CASE, IABC and MATRIX awards for excellence in marketing, design and advertising.

Aaron Metosky
Digital Director
Aaron works closely with our Creative Director and Account Managers to create marketing materials for our clients, including websites, collateral materials, identities and advertising campaigns. Aaron has extensive experience in Web site and communications design for non profits, religious organizations and professional corporations.
Aaron previously served as Website & Digital Communications Director for the Jewish Community Center of Pittsburgh, Assistant Creative Director at Perkins Eastman and Multimedia Specialist for Burt Hill and helped found BH International Creative Services division at Burt Hill. He has won numerous awards for his work. He received his B.F.A. in Interactive Media Design from Syracuse University and an Associates Degree in Web and Graphic Design from the Art Institute of Pittsburgh.

Marilyn Lucarelli
Business Director
Marilyn brings a diverse Office Administrator/ Corporate Secretary experience to Droz. She has over twenty years of office administration and accounting expertise, with a strong emphasis in the design and engineering fields.
As Droz’s Office Administrator, she is responsible for managing the day-to-day operations including the administrative tasks, accounting, payroll, invoicing and human resource functions. Most importantly, she strives to keep the busy and energetic team organized and well supplied.
When Marilyn is not managing the office, she enjoys family time, bowling, gardening and her Golden Retriever, Sidney.
See Dan Droz Live!

Now Available for Public Speaking Engagements.
“Amazing. Compelling. Inspirational.”
Expand Your Brandwidth
Droz Marketing, LLC
4916 Liberty Ave.
Pittsburgh, PA 15224
412.338.1818
info@droz.com
8am-5pm, M-F
Driving Directions